customer case study

In today’s retail world, product packaging plays a pivotal role in shaping the customer’s perception and overall experience. After all, once your product is ready, the next step is to ensure it reaches your customer in perfect condition — and in style. This is where custom tray and sleeve packaging steps in. At AA Labels, we specialise in premium-quality cardboard sleeve boxes that not only protect your products but also elevate your brand's image. Whether you're packing luxury skincare kits or handmade confections, our tray and sleeve packaging gives you the presentation edge your product deserves. […]

In today’s competitive marketplace, packaging does far more than simply hold a product — it defines the first impression, strengthens brand identity, and shapes the customer experience. Among the wide range of packaging options available, tuck boxes stand out for their balance of style, functionality, and versatility. Whether you're a business owner, designer, or entrepreneur looking for smart packaging solutions, this guide will walk you through everything you need to know about tuck boxes — brought to you by AA Labels, the UK’s trusted name in custom packaging and label solutions. […]

Folding cartons do far more than hold your product—they shape how your brand is perceived. With smart design choices, these boxes can boost shelf presence, enrich the unboxing experience, and reflect your values around quality, sustainability, and attention to detail. At AA Labels, we specialise in producing high-quality cardboard packaging, and folding cartons are one of the most versatile and effective formats available for a wide range of industries. […]

When it comes to skincare and beauty products, presentation goes a long way. And for something as essential as soap, the packaging is often the first thing a customer notices. Whether you’re selling handcrafted bars, organic soaps, or luxury liquid blends, the way you package your product can make all the difference. Soap packaging isn’t just about wrapping a product—it’s a reflection of your brand. It communicates quality, tells your story, and often plays a key role in convincing customers to buy. At AA Labels, we understand the impact that well-designed, custom cardboard packaging can have on your product and your brand image. From eco-friendly options to luxury finishes, great packaging helps your soaps stand out on shelves, online, and in the hands of your customers. […]

Creating a successful product label is more than just putting a name on a package — it’s a form of visual storytelling. Whether you’re designing it yourself or using a professional service, label design is a vital element in building brand recognition and influencing purchase decisions. At AA Labels, we understand the art and strategy behind impactful label design. Below are our expert tips to help you create labels that truly make your product stand out. […]