How to Make Labels for Food Products
Creating labels for food products is essential for both branding and compliance. Food labels provide crucial information to customers, such as ingredients, nutritional facts, and expiration dates, while also enhancing the product’s appearance on store shelves. Well-designed labels help your products stand out, build trust with customers, and ensure compliance with local regulations.
Steps to Make Labels for Food Products
1. Determine Label Requirements
Start by identifying the information that must be included:
● Product name and description
● Ingredients list
● Nutritional information
● Allergens and warnings
● Expiration or best-before date
● Barcode or QR code for retail scanning
These details ensure your label meets regulatory standards and provides transparency to consumers.
2. Choose the Label Material
Food labels must withstand different environments, such as refrigeration, moisture, or contact with oils:
● Paper Labels – Economical, suitable for dry food products
● Polypropylene (PP) or Vinyl Labels – Waterproof and durable for refrigerated or frozen foods
● Clear or Transparent Labels – Ideal for glass jars or bottles to maintain product visibility
3. Select Label Size and Shape
Choose a size that fits your packaging, such as round labels for jars, rectangular labels for boxes, or custom die-cut shapes for a unique look.
4. Design Your Label
● Include your brand logo and consistent colour scheme
● Keep text readable and legible
● Use high-resolution graphics for a professional appearance
● Consider adding attractive elements such as illustrations or icons
Design can be done using software like Canva, Adobe Illustrator, or online label design platforms with pre-made templates.
5. Print Your Labels
● Inkjet or Laser Printers – Suitable for small batches and detailed designs
● Professional Printing Services – Ideal for larger batches and high-quality, durable labels
● Test a sample label to ensure proper adhesion, clarity, and colour accuracy
6. Apply the Labels
Clean the surface of the packaging to ensure labels stick properly. Apply evenly to avoid bubbles or wrinkles.
Use Cases for Food Product Labels
Packaged Snacks and Confectionery
Enhance the shelf appeal with colourful, professional labels that display ingredients and brand information.
Bottled Beverages
Waterproof labels maintain readability even when condensation forms on bottles.
Jars and Canned Goods
Round or rectangular labels fit perfectly on jars and cans, presenting nutritional facts and brand logos clearly.
Frozen or Refrigerated Foods
Durable polypropylene or vinyl labels resist moisture, ensuring important information remains intact.
Homemade and Artisan Foods
Custom labels add a professional touch to jams, sauces, baked goods, and other handmade products.
Tips for Effective Food Labelling
1. Follow local food labelling regulations
2. Use legible fonts and appropriate font sizes
3. Choose materials that withstand refrigeration or moisture
4. Test adhesive and label placement before bulk application
5. Include visually appealing branding elements to catch the customer’s eye
FAQs
Posted in: Customer Case Study
If you would like to find out more about our cost-effective, short-run labelling and packaging options, for personalisation and promotion. Please contact our customer care team, who will be happy to discuss your requirements and provide advice on the options available.