Packaging, especially when dealing with consumer products, is one of the most important aspects of marketing. You only have to look down a supermarket aisle to realise that we are not only enticed by packaging, we are bombarded with it. […]Continue Reading
It is a known fact that different colours can stir certain emotions in us. For example, red has been found to muster feelings of excitement and arousal whereas sky-blue can make us feel calm and serene. You would not see many baby products brands or packaging in fire-engine red. […]Continue Reading
Ask any sales person and they will tell you that they love running special offers. Having a reason to contact a customer and giving them an extra opportunity to close a sale makes their jobs a lot easier. But ask a finance director and they will probably groan and hold their head in their hands. […]Continue Reading
While much of the team here have been cutting labels and fulfilling your orders. I have been fumbling around trying to find my creative cap. The reason? To come up with and create some label templates that teachers can use for feedback. […]Continue Reading
Posted in: Education
Whether creating a Power Point presentation or printing out photographs for a friend, most people at some stage in their careers will have to deal with images. There are a few handy tips that will help you understand more about images and their colour modes, preventing undesired results. […]Continue Reading
Posted in: Design
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